Blue Path Strategies
Never Overpay for Business Growth
Custom Sales Solutions for Small Businesses
Spend $100k+ annually to grow a sales team or hire a pro sales and marketing team for the cost of one salary?
Realiable
Sales-as-a-Service
Relax and watch as our team expertly manages your outbound sales from start to finish. We ensure a robust pipeline, so you don’t have to lift a finger.
Lead Gen Automation
Be at peace as we seamlessly generate leads for your business. We handle the entire process, keeping your calendar so full that you'll need a waitlist.
Complete Digital Marketing
Sit back and focus on your core business while we fully manage and optimize your online presence to bring you clients and increase brand reputation.
Fractional CRO
(Only SMBs)
Rest easy knowing your sales infrastructure is in expert hands, from strategy to execution, for seamless management and peak performance.
Case Study
How Luminance increased MRR by 600% in just 6 months
Summary
The 'Blue Path Strategy' started with Luminance—a small logistics brokerage. It leveraged high-conversion sales tactics, inbound lead generation, and a differentiated branding. With our strategy, we added $383,000 MRR in just six months.Challenge
Logistics is a hyper-competitive industry. Mega companies are willing and capable of sustaining long-term losses just to cut out 'the little guy.' No one likes being cold-called, especially in the oversaturated logistics brokerage segment. Luminance was a brand-new company with little to no established relationships in the industry.Solution
The first step was to establish some day-to-day consistency. Once roles and responsibilities were equal among our small team, it was time to develop a differentiated brand positioning. This would allow us to seize control in a crowded market. After we were differentiated, all that was needed was for us to sell and do it better than everyone else.
Results
The numbers shot through the roof. Monthly recurring revenue grew from $67,000 to $450,000 over six months. Total revenue jumped to $1.1M in that same period, and new business was flowing in rapidly. Luminance unlocked a tailored system for scaling on demand.Uh Oh
We scaled Luminance too quickly, and it overextended the business a bit. The sales infrastructure was great, but the other infrastructure wasn't as developed. Once they built out the rest of their infrastructure, we helped them scale again from $1.1M in revenue to over $2.3M in six months.
The Blue Path Strategy
How it works
I. Sales Infrastructure Analysis → We do a complete assessment of your sales and marketing infrastructure. Then, we provide a plan to create it, scale it, or lean it down.
II. Multi-Channel Client Acquisition → Our team of sales and marketing experts will facilitate all client acquisition on your behalf through the best channels for your business.
III. Sustainable Scalable Revenue → You now have complete control over your business growth. You can choose to keep scaling with us or enjoy the new growwth of your businesss.
Client Review
Monique Pryce, Digital Branding Agent
Boysie has worked with my business for the last 30 days, and I've already undergone a radical transformation under his guidance.When we first started working together, I had a host of different problems that needed to be addressed, including:→ A lack of a concise offer
→ Inexperience with selling
→ Difficulty generating leads
→ A general fear of sales callsBoysie went above and beyond in helping me to overcome each of these issues.I now have a solid offer, I've generated many new leads, and I've booked more sales calls than ever before.If you're struggling to develop a solid (strategy) that'll help you to generate leads and increase your customer base, I would highly, HIGHLY recommend Boysie to help with it.I'd give him 10 stars if I could!
B2B BUSINESS DEVELOPMENT COACHING
$490/mo.
For businesses under $1.5M annual revenue that want pro guidance through the process of scaling infrastructure.
Weekly strategy and accountability sessions (1:1)
Receive nine digital business development modules
Custom roadmap and strategy for your business's growth
Access to a niche community of small business owners
15-day satisfaction money-back guarantee
Full-Service AGENCY Solution
From $2,500/mo.
For businesses that want to maximize growth and revenue without breaking the bank by hiring W-2 employees.
Our US-based sales teams handles all the outreach
We set up an automated inbound lead generation funnel
Expert marketing campaigns for elevated industry authority
Full A-to-Z sales & marketing infrastructure management
90-day 110% ROI money-back guarantee
Learn how to scale your business without setbacks.
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